Aussie pets key to happiness

motherpedia; Date: November 13 2012


72% of Australians living with pets believe their animals are important contributors to their happiness, according to new research released today.

The Study of Pet Companionship found that Australians without children placed the greatest emphasis on their pets, with 81 per cent of respondents rating their pets as crucial to their happiness.

That compares to 67 per cent of married respondents and 59 per cent who have children.

Pets provide reliable and unconditional companionship, helping to improve the psychological and physical wellbeing of their owners, according to Associate Professor Pauleen Bennett of La Trobe University School of Psychological Science.

“Australia has one of the highest rates of pet ownership in the world. In fact, there are more domestic pets than people,”

Associate Professor Bennett stated, referring to data which shows there are 33 million pets throughout Australia.

“With births and fertility rates declining and the proportion of single-person households increasing, they now play a significant role in companionship and social support.

“This study confirms just how important our pets are to us. Not only do they provide unconditional love and companionship, they boost our happiness. Put simply, they make us smile.”

As well as playing an important role in making us smile, the study found that younger Australians (16 to 34) relied on their pet for comfort (59 per cent).

“Children raised with pets show many benefits. Developing positive feelings about pets can contribute to a child’s self-esteem and self-confidence,” said Bennett.

The study coincides with the launch of Colgate’s Smile for Change pet gallery. By going to and uploading photos of their pets, Australians can help spread some happiness through the magic of pets and put smiles on the faces of disadvantaged kids. For each photo uploaded, Colgate will donate $1 to The Smith Family to help disadvantaged children.  The two cutest pet photos uploaded each week until the end of year will win a $100 Petbarn voucher.

Original here


1 Comment

Filed under Animal Advocacy

One response to “Aussie pets key to happiness

  1. companionanimalnews

    Yes, everything said is correct; we have had 5 dogs and every one has given us or gives us a lot. All undeniable. But read behind the PR here folks. This exact same article appears in Tasmania, Queensland , and other States. Its “80% of Victorians”, then “80% of Queenslanders”, then “80% of Tasmanians”….what’s going on? Well what’s going on folks is that the pet industry ( PIAA, Vet Associations, Food Companies, Breeders, etc, all members of ACAC) are terrified at the declining numbers of owned animals by the public across Australia – all of which impact on their profits and vested interests. So they engage research of this type , urging us all to make sure we all get a dog, or two. So public, don’t be fooled, understand what is going on here. Yes, by all means get a pet if you can guarantee to look after it for life, but get your pet from an animal welfare charity or recognised animal Rescue and rehoming Group. There are thousands desperately needing a home. Never buy an animal from a pet shop ( unless it is working with Rehoming Groups ) thus reducing the demand from puppy farms.
    NB Hill’s Pet Nutrition, Inc is a subsidiary of Colgate-Palmolive Company. They are a large scale provider of dog and cat foods.

Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s